Tag Archives: social media

The LinkedIn Messaging Protocol (Revisited)

This post can now be found in it’s entirety at Tactical Social Media. It was originally published on 29 December 2014. I like LinkedIn.  It’s a great networking tool and every bit as powerful as face to face networking opportunities … Continue reading

Posted in LinkedIn, Marketing & Social Media | Tagged , , , ,

The Social Media Employment Entanglement

While checking out your Facebook profile may not seem discriminatory, what you have posted, especially with respect to Instagram, now the second place major social network where all images are public by default, can be used to discriminate. These posts and images reveal far more than just our gender. They can help better pinpoint our age (especially for those of us getting older), our ethnicity, our sexual preferences, whether we have a family or are starting one, our religion, our financial status….all small pieces that can enter into a first impression and a hiring decision even before seeing our qualifications. Continue reading

Posted in Marketing & Social Media | Tagged ,

The Facebook Promotional Post Complication

Facebook Rules will Hurt Businesses “….as of mid-January, the social network will intensify its efforts to filter out unpaid promotional material in user news feeds that businesses have posted as status updates.” Facebook to limit overly promotional posts in news feeds. The typical … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , ,

The ReTweet Discreditation

The updated post and can be found at Tactical Social Media We should all aware by now that what we post online, especially public content, will live forever.  What you post can have profound, long term effects.  Even a single post, … Continue reading

Posted in Facebook, Marketing & Social Media, Pinterest, Twitter | Tagged , , , , ,

Saying ‘I Do’ To Selling With Social Media

If you read through any of the blog posts or infographics on the subject of “Do’s and Don’ts” of social media the one big reoccurring “don’t” is direct selling.   For me direct selling is definitely a ‘Do’ activity. While … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , ,

Facebook Adds Easier Post Attribution

Beginning 1 January 2015 I’ll be posting at Tactical Social Media If you are a subscriber to this blog I greatly appreciate the support.  I’d love to have you join me at my new home and subscribe to my newsletter to … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged ,

There Is No ‘Best Time or Day’ To Post On Facebook – Or Any Social Media Site

I posted in February regarding the ‘optimal’ time to publish a post on Facebook but feel the need to re-address it.  It always bothers me as a strategist is to see experts (or anyone for that matter) telling business owners what times … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , ,

Does A Drop In Facebook Engagement Or Reach Really Matter?

Beginning 1 January 2015 I’ll be posting at Tactical Social Media If you are a subscriber to this blog I greatly appreciate the support.  I’d love to have you join me at my new home and subscribe to my newsletter to … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , ,

Direct Messages And The Use Of Autoresponders On Twitter – My Pet Peeve

I love the use of the messaging feature on each platform as a strategic tool for more personalized connecting and relationship building.  I was ecstatic to see Pinterest finally release the feature. Still, the one place I see it abused … Continue reading

Posted in Marketing & Social Media, Twitter | Tagged , , ,

Facebook To End ‘Like Gating’: What Does It Mean For Page Owners?

Facebook announced that as of November 5th the API that allowed the creation of Fan Gates to require a page like before seeing content or entering a contest will no longer exist…leaving no way for app developers to create such … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , , ,