Tag Archives: Marketing

The Places and Pages Predicament

The Case for Businesses With Multiple Locations To Have Separate Place Pages On Facebook & Google Plus In a recent discussion on whether Google+ allowed a brand page to be linked to individual location pages (for each of its physical locations) the … Continue reading

Posted in Facebook, Google +, Marketing & Social Media | Tagged , , , , , ,

Saying ‘I Do’ To Selling With Social Media

If you read through any of the blog posts or infographics on the subject of “Do’s and Don’ts” of social media the one big reoccurring “don’t” is direct selling.   For me direct selling is definitely a ‘Do’ activity. While … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , ,

5 Pinterest Profile Mistakes To Avoid

Without question, Pinterest is a great social media platform for driving traffic to your blog or website, generating revenue and branding, and pins have greater ‘longevity’ maintaining visibility far longer than posts on other platforms: Average number of website visits … Continue reading

Posted in Marketing & Social Media, Pinterest | Tagged , , | 2 Comments

Still Focused On A Creating Individual Strategies For Each Social Media Platform?

Are you still focused on a creating individual strategies for each social media platform?  Or have you figured they are actually intertwined and learning to leverage the power of one  to grow your brand and reach on another? As an … Continue reading

Posted in Marketing & Social Media, Pinterest, Twitter | Tagged , , , ,

Are You Properly Timing Your Facebook Post?

Even if you’re sure you are….you might want to head to your page and the insights tab.  Did you know that your optimal post time changes based on the day of the week?  Facebook clearly shows when your fans are … Continue reading

Posted in Facebook | Tagged , , , , , ,

What if Facebook’s Suppressing Organic Reach Isn’t Just A Revenue Generating Tactic?

What if Facebook is actually looking at how businesses are posting and seeing something they don’t like? I have been noticing for some time that plenty of business page DO show in my feed on a regular basis and none … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , , , ,

Facebook Scheduled Posts – Edit Text & Timing

I like the ability on Google + to format the text in my posts but what I love is the ability to edit them. As much as I like to think I’m perfect (I can hear my girlfriend laughing), having … Continue reading

Posted in Facebook, Google + | Tagged , , , , , | 2 Comments

Links vs Images in Facebook Business Page Posts

Do you post links?  Hopefully not too often.  I have mentioned before that Facebook doesn’t like posting links. It makes sense. Links drive people away from Facebook. That means fewer eyeballs and potentially less ad revenue. Facebook wants people to … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , , , ,

Social Media and ROI

I often hear varying degrees of dis-satisfaction when it comes to social media campaigns.  The biggest complaints tend to be ‘not getting enough sales’, not seeing (or being able to measure) a return on our investment and for those on … Continue reading

Posted in Facebook, Marketing & Social Media | Tagged , , , , , | 2 Comments

Succeeding with Social Media: Part 6

Social Media is a Piece of Your Total Marketing Pie!! One of the pitfalls that I see happening in some businesses is that they are focusing so much attention on social media and Facebook that they are forgetting about the … Continue reading

Posted in Marketing & Social Media | Tagged , , | 1 Comment