The LinkedIn Messaging Protocol (Revisited)

This post can now be found in it’s entirety at Tactical Social Media.
It was originally published on 29 December 2014.

I like LinkedIn.  It’s a great networking tool and every bit as powerful as face to face networking opportunities both in group and one on one meetings.  LinkedIn offers the ability to showcase one’s expertise, create authority and build great business and personal relationships.

Sadly, I’ve seen a shift over the past few years to more sales pitches in the form of status updates and messages, connections being made for that sole purpose and more bulk messages.  While bulk messages in themselves aren’t always a negative, when you’re looking to strengthen the relationships you have already established, lumping me in with 20+ other ‘Robert’s in your contacts is certainly not a positive way to connect with me.

While bulk #LinkedIn messages in themselves aren't always a negative, when you’re looking to strengthen the relationships you have already established, lumping me in with 20+ other ‘Robert’s in your contacts is certainly not a positive way to connect with me.

Continue Reading at Tactical Social Media.

You can also find this discussion and comment on Google+Pinterest, LinkedIn and Facebook or simply Tweet your thoughts!  If you found this post helpful please share it as others might too.

If you need help building out your LinkedIn profile, learning how to better leverage LinkedIn to showcase your expertise, create authority and build great business and personal relationships and ultimately grow your business or simply have a question, I’d love to chat over a good cup of coffee – and the coffee is on me!

To schedule a consultation or to book me for a workshop or speaking engagement, I can be reached at robert@tacticalsocialmedia.org.

Social Media Strategist | Consultant | Educator | Marketer | Speaker; Focused on HOW to leverage social media, not just master the platforms.Robert Nissenbaum is a successful small business owner with more than 20 years of marketing and sales experience.  Using the same social media and traditional marketing techniques he leveraged to brand and drive revenue for his own businesses, he works with other small to medium-sized business owners to do the same.  His methodology is based on his own practical experience leveraging inbound and outbound platforms with a revolutionary approach and philosophy.  His methods have been applied successfully to retail, service and non-profit based organizations.

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About Robert Nissenbaum

Kayaker | Speaker | Writer | Consultant. Twisted views on brand, content, social media marketing, Voice of @tsomedia and @wordcampseattle
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