I love the use of the messaging feature on each platform as a strategic tool for more personalized connecting and relationship building. I was ecstatic to see Pinterest finally release the feature.
Still, the one place I see it abused and improperly used is Twitter. Really, if you do not have the time to send me a personal thank you for following (and I doubt most do) then maybe you should only send Direct Messages to those fitting a specific set of criteria, those who could be a valuable resource or connection to you.
Whatever you do….stop using autoresponders. It’s obvious when you do, it’s not personal and certainly isn’t social. Worst yet – when the message is not even generic enough to avoid offending someone.
Take one of the latest one I received….keep in mind that I’m a marketing strategist!
Sadly, it’s not hard to do it correctly. Shortly after this one I received this one.
I much applaud Gideon Nielson for taking the time to do it right. We conversed, I followed him on Facebook as well and added him to a list of quality engagers.
What’s your thought on the use of autoresponders?
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