Want Reach – Maybe Change the Time You Post!

For those with Facebook pages….love to know how it works for you. Been posting for clients closer to 7 PM during the week and finding reach doubling and tripling those for morning posts regardless of content type (image, link, text only).  In many cases the evening posts are getting far less engagement too.

I am also getting similar results regardless of the type of business (tested with service, retail, contractors) all with differing fan demographics and fan counts.

The last 2 posts in the evening and 1st 2 in the morning over the 4 days.  Again, this has been across the board for my clients.

In the 2nd image the post with the higher reach has only been up for 15 minutes, the other one was posted 12 hours earlier!

Anyone want to play a little and let me know what you find?

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About Robert Nissenbaum

As a consultant, speaker and educator I provide common sense, practical and actionable social media advice to small business owners and solopreneurs. Active using LinkedIn and Facebook since 2007, Twitter since 2009, Google+ and Pinterest by invitation before public release and now Instagram, the advice, support and training I offer are based on close to a decade of experience in using social media for my personal and own business brands, not simply what I have been taught or read. I approach social media from a very different perspective than most in the industry. I teach small business owners to shift their view of social media; to understand it’s less about their content and more about networking and building relationships. I work with clients to create the blueprint they need to succeed, help put the infrastructure and systems in place and offer continuing support. Social media is more than a career. It’s my passion. Having spoken on and taught social media since 2011, you’ll get a knowledgeable, seasoned speaker who will deliver quality content without fluff and up-sells. I am available to speak or facilitate social media training workshops at your event on a variety of topics and have presented in Washington and Arizona. Speaking engagements and workshops can be tailored to your needs with presentations as short as 20-30 minutes and training workshops starting at 90 minutes.
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5 Responses to Want Reach – Maybe Change the Time You Post!

  1. Robert, Facebook tells you the peak times you should post…click on your “insights” —->”Posts”—->”When your fans are online” those are the best times to schedule your posts 🙂

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